Product management is a complex process that requires proper planning for every phase, from product conceptualization, designing, and implementation to its final delivery.
The process of product management is not a piece of cake and requires the collective effort of all team members to achieve quality products. One single mistake or misinformation can lead to a delay in product delivery and puts the quality of your product at stake.
A product management tool can save you from these project risks and ensure that the product launch meets your quality standards. This software helps you handle different aspects of product management and execute each step successfully.
With scores of product management tools in the market, it can get overwhelming to select the best one. In this blog, we have compiled a list of some of the best product management tools, so you can compare them and select the one that best fits your needs.
What is Product Management Software?
Product management software is a tool that assists businesses in managing the product life cycle, from product conceptualization to final launch. It makes the product development process quick and efficient by giving teams a centralized space to manage all activities, create product roadmaps, do feature analysis, and much more. This makes it easy for teams to stay on track with all developments, collaborate on tasks, and work collectively to build the product.
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Product Management Software |
Key Features |
Price |
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ProProfs Project |
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Productboard |
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Jira |
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Asana |
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Trello |
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Roadmunk Inc. |
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Confluence |
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Figma |
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Slack |
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Basecamp |
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Aha! |
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List of the Best Software for Product Management
We’ve compiled a list of the 11 best product management software available in the market. Let’s look at each one of them along with their features and pricing in detail.
1. ProProfs Project
ProProfs Project is one of the best product management tools, perfect for planning, scheduling, and executing tasks related to different stages of product development. It provides project managers a centralized platform to manage resources, allocate tasks and collaborate with different teams.
With ProProfs Project, project managers can keep track of product development across different stages, monitor the work of team members, and keep them updated on any changes. The best part is, it provides different views such as list, calendar, kanban, and Gantt chart, so teams can conveniently manage work, visualize plans, and accomplish goals on time.
With options such as time tracking, in-line comments, reports, and analytics ProProfs Project offers a 360° solution to your product management requirements.
Features:
- Easily create task dependencies
- Manage multiple products from a single dashboard
- Share files, assign tasks, discuss and comment on projects
- Create delightful reports and invoices in a few clicks
- Track billable and non-billable hours
- Collaborate in real-time with different teams
- Allocate tasks and sync milestones using a shared calendar
Pricing:
Starts at $39.97/month.
What we liked: You can generate reports and client invoices in seconds
What could be better: Lagging issues can be improved
2. Productboard
Productboard is a product management tool that helps you understand the needs of your customer base and prioritize feature development accordingly. One can also get a holistic view of which feature idea has been requested most by customers. Its centralized portal allows teams to collaborate, exchange ideas, and stay on the same page.
It is a user-friendly tool that allows company-wide collaboration and blends into existing workflows. Some of the main features of Productboard include resource management, road mapping, idea collaboration, and milestone tracking.
Features:
- Product feedback repositories
- Feedback categorization and prioritization
- Task prioritization
- Value assessment system
- Timeline-based product roadmaps
Pricing:
- Free 15 days trial available
- Essentials – $20/user/month
- Pro – $50/user/month
- Scale– $100/user/month
- Enterprise – Custom Pricing
What we liked: The tool offers an excellent feature to collect user feedback
What could be better: It would be better if the tool offered built-in reports
3. Jira
Jira is a product management tool used by product managers to lead a product from inception to launch. With Jira, the team can effectively plan and track work across different stages of product development. It allows you to assign tasks, monitor individual and team progress, and identify and resolve workflow issues.
This tool is popular in the agile work environment owing to its user-friendly design and ability to switch between Scrum, Kanban, and hybrid models. It also provides complete control over any potential issues that may arise during the execution process.
Features:
- Customizable scrum dashboards.
- Flexible kanban boards.
- Advanced security options.
- Bugs management.
- Advanced reporting tool.
- Search and filtering options.
- Roadmap creation tools.
Pricing:
Free – $0 (limited to 10 users)
Standard – $7.50/month/user
Premium – $14.50/ month/user
Enterprise – Available on request
What we liked: The tool supports agile development methodology and works best for everyone, be it the development team or testing team.
What could be better: It would be better if there were fewer technical glitches in the Kanban board.
Read More: Top 11 Jira Alternatives for Seamless Project Management
4. Asana
Asana is a cloud-based, versatile product management system that helps teams keep track of their work, collaborate with each other, and produce quality work. Suitable for startups and large-sized enterprises, it allows workspace sharing, which gives product managers the ability to share tasks, track progress, and interact with team members.
The tool helps teams stay on the same page through interactive dashboards, sub-lists, and task assignments. With Asana, you can keep team conversations and tasks in one place and put an end to mindless email searches.
Features:
- Multiple project views: List view, Timeline view, and Board view
- 200+ integrations with platforms like Google Sheets and Microsoft Team
- Milestone tracking
- Customizable workflows
- Reporting and analytics
- Resource management
Pricing
- Basic: $0/user/month
- Premium: $10.99/user/month
- Business: $24.99/user/month
- Enterprise: Custom pricing as per enterprise needs
What we liked: Asana offers an excellent collaboration platform for teams to organize and manage workflows easily.
What could be better: The tool’s interface could be more user-friendly.
5. Trello
Trello is an easy-to-use and visual product management tool designed to manage projects, track tasks in progress, monitor task assignments, and keep an eye on all activities. Its kanban project board helps you visualize workflows and gain a clear picture of product development from start to finish.
Trello’s primary components are boards, lists, and cards. The Trello cards represent tasks, and they can be organized on a Trello board using the drag-and-drop interface. The tool offers a quick and easy approach to managing projects and boosting team productivity.
Features:
- Simple drag-and-drop interface
- Well-organized board, list, and card system
- Task progress report
- Task prioritization
- Time tracking
Pricing
- Free: Free for up to 10 boards
- Standard : $5 /user/month
- Premium: $10/user/month
- Enterprise: Custom pricing as per enterprise needs
What we liked: The tool provides a visual and customizable way to manage product workflows.
What could be better: It would be great if the tool offered offline task management.
Read More: Asana vs. Trello: Which Project Management Tool Should You Choose?
6. Roadmunk Inc.
Roadmunk is a web-based software product designed to create and share attractive visual roadmaps for product management. Product managers can use Roadmunk to manage the roadmapping process from start to finish. The software allows you to visualize progress and add milestone markers to track achievements.
Roadmunk allows you to customize the templates and roadmaps or even create them from scratch. Alternatively, you can also select a roadmap from a list of ready-made ones. The reviewer mode in Roadmunk allows you to share roadmaps securely with stakeholders.
Features:
- Gather users’ feedback to make customer-driven decisions
- Share roadmaps with stakeholders using Reviewer mode
- Privacy setting for every user
- Ready-made templates to create roadmaps
- Filter and design options
- Data import and export
- Jira integration
Pricing:
- Free 14 Day Trial Available
- Starter – $19/month/user
- Business – $49/month/user
- Professional – $99 /month/user
- Enterprise – Available on request
What we liked: Simple and clean UI.
What could be better: Colour choices in customizing the roadmaps could be improved.
7. Confluence
Confluence is a remote-friendly team workspace tool designed to create and manage products. Unlike document and file-sharing software, Confluence is an open and collaborative tool that helps your teamwork on projects together.
It makes valuable information easy to access. With this tool, you can finally say goodbye to the time-consuming process of sifting through thousands of inbox messages to obtain information. This software product also allows creating an online space for each team or department. The space given is complete with customizable themes and permissions features. Apart from Jira, Confluence has integrations with 3,000+ Marketplace apps.
Features:
- Shared and flexible workspace
- An open-source project collaboration tool
- Ready-to-use templates
- Integration with 3000+ apps, including Jira
- Content creation, real-time- editing, and document management
- Enterprise-level security
- Available on both desktop and mobile apps.
Pricing:
- Free – $0/month (limited to 10 users)
- Standard – $5.50/month/user
- Premium – $10.50 /month/user
- Enterprise – Available on request
What we liked: A single place for collaboration and documentation.
What could be better: Better support for collaborative editing of pages.
Read More: Best 15 Work Management Software
8. Figma
Figma is a cloud-based UI design and prototyping platform that allows teams to work together to create, test, and deploy product designs. It enables team members to collaborate across tasks, share files, and get feedback. Version history, project management, comments, user-based permissions, plugin building, and single sign-on (SSO) are some of the key features of this product tool.
Figma integrates with various third-party programs, such as Maze, Zeplin, Trello, Flinto, Slack, Dropbox, and Jira. Product managers can also issue invitations to remote stakeholders for a brainstorming session and capture, categorize, and prioritize ideas based on the project.
Features:
- Plugins like Unsplash, Content Reel, Component Replacer available
- Numerous third-party integrations
- Create mockups and prototypes
- Quick and easy file sharing
- Multiple users can edit a file simultaneously
Pricing:
- Starter – Free plan
- Figma Professional – $12/editor/month
- Figma Organization – $45/editor/month
What we liked: Teams can collaborate and work together on multiple tasks.
What could be better: The speed of the tool can be improved.
9. Slack
Slack is a powerful and widely popular workplace product communication app.
It offers messaging, file and media sharing, voice and video calls, and product planning tools. You also get several add-ons to run projects smoothly. You can find all your data, files, and notifications from different applications in one place using Slack as it easily connects with various tools and applications. Besides, you do not have to waste time searching old chats or inboxes for data since everything shared in Slack is automatically archived.
Features:
- Team communication tool
- Messaging, voice, and video calls
- Integration with third-party apps like Asana, Google Drive, Dropbox, and Salesforce
- Organized spaces
- Excellent data security
- Automate routine tasks
Pricing:
- Free – Free plan
- Pro– $US 2.67/user/month
- Business + – $US 5/user/month
- Enterprise Grid – Available on Request
What we liked: Improves communication between departments.
What could be better: The search feature could be improved to include more detailed results.
Read More: 15 Best Collaboration Tools for Remote Teams
10. Basecamp
Basecamp is product management software that focuses on productivity and collaboration. It includes features like message boards, to-do lists, calendars, documents, file storage, real-time group chat, and automatic check-in questions.
It also offers a chat room for team members, known as Campfire, where they can connect and share files. Basecamp also has its own custom view called Hill Charts. The goal of Hill Charts is to anticipate issues and provide a more accurate evaluation of a project’s condition.
The tool offers excellent third-party integration with apps like Zapier, PageProofer, CloudWork, Citrix ShareFile, and many more.
Features:
- Cloud-based collaboration tool
- Customizable templates
- Milestone tracking
- Create to-do list
- Message board
- Group chat
- Integration with third-party apps like Zapier and CloudWork
Pricing:
- Free 30-Day trial
- Basecamp Business: $99/month/ unlimited users
- Basecamp Personal: Free (limited to 20 users)
What we liked: Timelines can be managed easily so that the product is delivered on time.
What could be better: Reporting and tracking features could be added.
11. Aha!
Aha is a product management tool that helps you convert your ideas into actionable product roadmaps and share this roadmap with your teams. With Aha, you’ll have no trouble creating your product vision and making your team members work towards a common goal.
You can use this product tool to generate creative strategies by crowdsourcing ideas. You can collect customer feedback in one place, import this data to a template, and craft excellent visual roadmaps. You may also use this information to prioritize features on your roadmap and share it with the rest of the world to inform them about planned releases and product updates.
Features:
- Idea crowdsourcing
- Build visual roadmaps
- Feature Management
- Customized workflows
- Track tasks and dependencies
- Integrations with Dropbox, Salesforce, GoogleDrive, Trello, and others
- Pivot tables, reports, and charts to analyze product data
Pricing:
- Startup – On Request
- Premium – $59/user/ month
- Enterprise – $99/month
- Enterprise+ – $99/month
What we liked: Product road mapping that allows the visual breakdown of work.
What could be better: Software Interface could become more user-friendly.
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Software |
Pricing |
Time- |
Gantt Chart & Kanban Board |
Real-Time Notification |
Invoice Generation |
Reporting & Analytics |
|---|---|---|---|---|---|---|
| ProProfs Project | $2 | Yes | Yes | Yes | Yes | Yes |
| Productboard | $20 | Yes | Yes | Yes | Yes | Yes |
| Jira | $0 | Yes | Yes | Yes | Yes | Yes |
| Asana | $0 | Yes | Yes | Yes | Yes | Yes |
| Trello | $0 | Yes | Yes | Yes | No | Yes |
| Roadmunk Inc. | $19 | Yes | Yes | Yes | No | Yes |
| Confluence | $0 | Yes | Yes | Yes | Yes | Yes |
| Figma | $0 | Yes | Yes | Yes | Yes | Yes |
| Slack | $0 | Yes | Yes | Yes | No | Yes |
| Basecamp | $0 | Yes | Yes | Yes | No | Yes |
| Aha! | On Request | Yes | Yes | Yes | Yes | Yes |
Must-Have Features of Product Management Software
There are numerous tools for product management with varying functionalities and different price points in the market today. Before you make the final decision, here are some of the features that you must look for:
- Task management – The software should make task management easy. It should have the right features to help you assign tasks to your team, prioritize them, and even track their progress.
- Integrations – Try to look for a product management tool that offers powerful third-party integrations with apps like Microsoft Teams, Google Drive, Slack, etc. It will enable you to put the tool to maximum use.
- Software Interface – A user-friendly interface will help your team get familiar with the tool sooner than you expected. With an easy interface, your team will be able to work with the software with no official training.
- Collaboration Options – Team collaboration is important for product management. That’s why the tool you choose should offer features like task comments, file sharing, and real-time notifications.
- Time Tracking – Time-tracking makes it easy for product managers to keep track of how much time their team takes to complete a task or project. Go for a tool that has a transparent system for time tracking, as it will help you identify your top and poor performers.
Read More: 15 Best Visual Project Management Tools for 2022
How to Choose the Best Product Management Software?
Choosing the right product management system for your company can be difficult because there are numerous factors to consider. To assist you, we have created a list of some of the important aspects you must keep into account:
A. Clean UI:
Your product tool should have a clean user interface so that your team can quickly learn the features and functions. Also, the tool should be accessible across all the devices so that your team can work on the go.
B. Ease of Use:
A complicated tool will consume more time and make things more difficult for your team. To avoid this, you need an easy-to-use tool that doesn’t impede your operations, and your team members can quickly adapt to it.
C. Tech Support:
Try to look for the product management tool that offers real-time tech support in the form of a help center, live chat, as well as phone calls whenever you face any issues or problems.
D. Price:
Another critical factor to consider is the price of the tool. There are tools offering different price plans, and some even carry hidden costs. So, when making a decision, ensure that the price fits your budget and offers you the best value.
E. User Reviews:
Look for reliable user reviews while searching for the best product management tool. Usually, customers share their personal experiences with a tool and its features on review websites. Go through them and make an informed decision.
Read More: 14 Best Product Roadmap Software to Streamline Project Management
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